SERVICE 01 / BUSINESS DEVELOPMENT & OPPORTUNITY RESEARCH
BUSINESS DEVELOPMENT & OPPORTUNITY RESEARCH.
Growth rarely comes from answering whatever arrives. duestar℠ helps you decide which buyers and opportunities deserve your attention, prepare to meet them, and keep a focused pipeline moving with clear owners and next steps.
WHAT BUSINESS DEVELOPMENT COVERS
Business development is the work that decides where your next contracts come from. It starts with your growth priorities and the capacity you actually have, then turns them into a short list of buyers, accounts and opportunities worth pursuing, with a plan for each.
duestar℠ has particular experience with service businesses, and the approach applies wherever a company sells through proposals, qualification and relationships built over time.
- Target buyer and account strategy tied to your growth priorities and capacity
- Research of public or otherwise available information about buyers, spending and past awards
- Positioning and capability materials that describe what you can prove
- Opportunity qualification against agreed fit, eligibility and capacity conditions
- Target accounts, agencies, partners and prime contractors worth approaching
- Outreach and meeting preparation: who to contact, what to ask, what to bring
- Agreed follow-through after meetings, submissions and debriefs
- Pipeline stages, owners, next steps and regular reviews
GOVERNMENT AND COMMERCIAL EXAMPLES
- GOVERNMENT
- Illustrative: a facilities services company wants more public work. We research which agencies buy those services, how their past contracts were structured and when they typically recompete, identify primes that may need a capable subcontractor, and set up a pipeline with qualification gates and review dates.
- COMMERCIAL
- Illustrative: a staffing firm wants to grow with larger corporate clients. We define the target account profile, research decision makers and procurement routes from available sources, prepare a capability statement and meeting briefs, and track each account through agreed stages.
Both examples are illustrative. They describe the shape of the work, not a real client, contract or result.
RESEARCH COVERAGE IS AGREED PER ENGAGEMENT
We agree the geography, sectors, buyer types, sources and cadence of research with you at the start. Our people research published government and available commercial opportunities against your approved profile and return qualified leads with clear next steps.
Opportunity intelligence, the structured monitoring and qualification of published opportunities, is a supporting capability within this service.
ADVICE AND PLANNING, OR AGREED EXECUTION
- ADVICE AND PLANNING
- duestar℠ researches, recommends and prepares: the target list, the account plans, the materials and the meeting briefs. Your team carries out the outreach and owns the relationships.
- AGREED EXECUTION
- Where it is written into scope, duestar℠ also carries out specific activities, such as preparing and sending agreed correspondence on your behalf, organizing meetings or running the pipeline review. Each activity is named in advance.
Your company builds the relationships, with our research, outreach preparation and agreed follow-through supporting each next step.
A PIPELINE THAT STAYS SHORT AND CURRENT
Every live item has a stage, one owner and one next action with a date. Reviews run on an agreed rhythm and their purpose is to make decisions: advance, hold or remove. Twelve current, qualified items are more useful than eighty stale ones, because they show leadership what is really coming and where to put the week.
The work continues after a submission: clarifications, debriefs where the process allows, and capturing reusable material while the detail is fresh.
duestar℠ supports government and commercial clients across the United States. Specific geography, buyers and sources for opportunity research are agreed per engagement; this does not mean every notice or buyer is monitored.
WHAT WE NEED FROM YOUR TEAM
Share your capabilities, growth priorities, target markets and current pipeline. Your input helps us focus research on buyers and opportunities that fit your business.
We agree the research coverage, activities, responsibilities and review points before work begins.
RELATED READING
- Opportunity IntelligenceStructured monitoring and qualification of published opportunities, within agreed coverage.
- Pursuit StrategyWhat happens once a qualified opportunity becomes a pursuit.
- How to Build a Government Contracting PipelineThe qualification gates and the fields worth keeping on every pipeline row.
LET'S PLAN YOUR NEXT STEP.
Tell us about your goals, opportunity or current contract, and the support you need. We will discuss how duestar℠ can help and agree a practical scope of work.
DISCUSS YOUR PROJECT